Saturday, November 19, 2011

After School teams up with Shibuya 109 for a Christmas campaign


Talented girl group After School will be continuing their endorsement activities in Japan with a special Christmas promotion for Shibuya 109, a well-known Japanese department store located in Shibuya.
As part of their special campaign, large banners measuring 21 meters by 9 meters will be plastered onto the Shibuya 109 building with festive-themed photos of After School from December 5th to the 25th.
The girls will be sporting a variety of different outfits in colors closely related to Christmas, paired with matching holiday accessories and backdrops. The company plans to put up at least 200 different posters around the department store in order to fully show After School’s sexy charms.
This marks the second time that Shibuya 109 has used a popular Korean group for their advertisements. Previously, SNSD acted as models for  Shibuya 109′s Christmas campaign, ‘Illuminations‘.
In related news, After School will soon drop their second Japanese single “Diva” on November 23rd.