With the new contract, the group has managed to stay for three years, a great achievement even among other popular idol singers currently modeling for similar brands, such as Girls’ Generation (SNSD), Secret, IU and Super Junior.
An official from BHC said, “We decided to renew the contract again because 2AM’s healthy and friendly image fit well with BHC.”
The group successfully promoted the brand through not only commercials, but also a variety of volunteer work related to the brand, which had a positive effect on the renewal of the contract. The shoot for the new commercial took place on May 1 in Ilsan, and the commercial will start airing on May 10.
How do the members feel about this? “The members wrapped up the shoot with a light heart because they all love chicken,” Jo Kwon revealed.
Source:eNewsWorld